Everyone has a story. Every business has a story. I would like to share my story of how communicate4IMPACT came to be.
How did I get started?
While working at a Fortune 500 company, I was asked to provide storytelling training. I was happy to do that, but…storytelling? I wasn’t quite sure how storytelling meshed with a global multinational. Boy, did I have a lot to learn. I did some research. I did a lot of reading. I googled everything I could think of.
I began to see the connection — an indispensable connection — between storytelling and business. It’s a connection that’s only going to intensify with the explosion of data coming with the roll out of 5G. I’ve since become — let’s be honest — obsessed with storytelling in a business context. I wanted to be able to offer my insights to you.
Founder and President
“The single biggest problem in communication is the illusion that it has taken place.” — George Bernard Shaw