Our Story


Everyone has a story. Every business has a story. I would like to share my story of how communicate4IMPACT came to be.

How did I get started?

While working at a Fortune 500 company, I was asked to provide storytelling training. I was happy to do that, but…storytelling? I wasn’t quite sure how storytelling meshed with a global multinational. Boy, did I have a lot to learn. I did some research. I did a lot of reading. I googled everything I could think of.

I began to see the connection — an indispensable connection — between storytelling and business. It’s a connection that’s only going to intensify with the explosion of data coming with the roll out of 5G. I’ve since become — let’s be honest — obsessed with storytelling in a business context. I wanted to be able to offer my insights to you.

Douglass Hatcher

Founder and President

914-713-5770


Douglass has worked in the public sector, private sector, on Capitol Hill, and most recently at a Fortune 500 company. He created communicate4IMPACT so that he can help you build your storytelling muscles to differentiate your brand and have your message heard above all others. Whether you’re a global multinational, healthcare provider, pharmaceutical, realtor, small business, university, association, or any group competing in a noisy marketplace, Douglass is here to help.
“The single biggest problem in communication is the illusion that it has taken place.” — George Bernard Shaw

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